Sell More with a 5-Part Sales Funnel

Hey Everyone:

Well, here we are in July! Can you believe that? Wasn't Christmas just last week? Honestly, I hope you're enjoying the summer. As we head through summer and toward autumn I hope you're pleased with your marketing efforts. How's it going? What's been working?

This month I decided to talk about Sales Funnels. You know, everbody talks about sales funnels these days. And oh boy, there are LOTS of them out there. But what really works? What really speaks to your audience? What will help you drive sales and increase your bottom line?

Well, you know I've been following Donald Miller for more than 5 years now. His books, StoryBrand and Marketing Made Simple, changed the way I do business. His advice on sales funnels brought me great success and now I use these ideas for my own clients.

Here's what he has to say about a good sales funnel: "Your sales funnel is the foundation of your entire marketing effort. Each funnel you create should break through the advertising clutter and speak directly to customers."

Wise words, indeed.

So what's in this funnel:

1. One-Liners that pique a customer's curiosity.

2. Website Landing Pages that talk about the problems you solve.

3. Lead Generators that educate your customers on what their life will look like if they buy your product or service.

4. Email Nurture Campaigns that build trust with your customers and deepen your relationship.

5. Email Sales Campaigns that have a clear call to action and ask for a commitment without making you look pushy or sleazy.

Each of these is designed to lead your customer toward a sale and keep them loyal so they buy from you over and over again.

Take a look at your sales funnel. Is it doing its job and increasing your sales? Does it need some refreshing? If so, I can help.

Send me a note. The address is mary@truevoicecopy.com.

Here's to great sales funnels!

Mary Vosika | Owner/ Director | True Voice Copy

P.S. Break through the advertising clutter and speak directly to your customers. Use a great 5-Part Sales Funnel. Contact me at mary@truevoicecopy.com.